Is it usual to have a client tell you to write up the testimonial and they'll just put their name to it? Does that mean they don't have anything good to say themselves, so they'd rather I did it???? Now I just worried myself!! :yikes:
I think it could mean different things. Maybe they don’t feel like they know you well enough yet to write a great testimonial. Or maybe they want to give you the benefit of writing whatever you want. Or maybe they just don’t want to do the work.
Anyway, I think it is best to have your clients write it for you when possible. If you write all of your own testimonials, they will end up sounding more or less the same because you will not have the variety that comes from the different points of view and different writing styles of other people.