Separate name for VA business?

[31millionseconds]

I'm having some inner conflict about naming the VA business I would like to start. I already have a personal blog (31 Million Seconds) that has been around for about a year and a half, and is growing steadily. At first, I thought about just creating an umbrella name like 31MS Multimedia to include the blog, the VA business, and what I hope will eventually also become a blogging transfer and maintenance business.

However, now I'm beginning to think that's not such a good idea. I'm wondering if I should have a completely separate business name for my VA business so people will actually know what it is.

What say you?

 

[Virtual Reinforcements]

I think that it might be a good idea to have separate business name for two businesses as long as they are significantly different from one another. Maybe you could have a link on each site leading to the other? I have a blog myself, but it's a personal blog and not really business related, so it was any easy choice for me!

 

[31millionseconds]

Yes, the personal blog will be relatively separate from the VA business. I certainly plan on using banners on my blog to promote the VA side. It sounds like my gut feeling of using different names was on track. Now, it's back to the drawing board to figure out just what that name should be!

 

[Susankelly]

I'd say to have them named differently. I looked at the blog (which I liked and bookmarked btw) and I think it might make sense to keep them separate. If you have a lot of readers you can always tell them about your business venture.

Welcome to the forum!

 

[31millionseconds]

Thanks Susan! I did want my VA business to focus on helping bloggers since that's where I have the most experience. Since a lot of my readers are fellow bloggers, I had been planning on using my blog as advertising to get the word out there.

 

[frane413]

I would keep them separate and post links to each site.

 

[JHodgsonVA]

I agree that having a separate name for the VA business would be the way to go. It's great that you'll be able to use your blog as a way to pick up clients. Good luck to you!

 

[31millionseconds]

Thank you Jennifer and Francesca! With the help of the advice everyone offered, I have decided to come up with a completely different name. Now, I just need to sit down and start brainstorming some good possibilities.

 

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[eluminousva15]

You can also try to use your own name. Using your own name might not work so well if you want to expand
or sell your business later, but overall it is quite a good option.

 

[jbbaluyot]

Cool! I also think having a separate name would be better.